JH Concierge Resources How We Work · Free Property Audit
How We Work · A Plain-English Explainer

What is the Free Property Audit?

We grade your listing like a guest would. You get a scored report card and the specific things to fix.

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You paste your listing URL.

Airbnb, VRBO, Booking.com, your direct site — any link. That's the only thing we need from you to start.

For grown-ups: Automated scraper pulls publicly-visible listing data: photos, copy, amenities, reviews, pricing signals, response rate.
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We score what we see.

Photos: 1-10. Copy: 1-10. First-impression headline: 1-10. Trust signals: 1-10. The 23 things a guest scans for in the first 8 seconds before clicking.

For grown-ups: We use the same conversion-checklist we run on JHC's own properties. Benchmarked against top-decile listings in your market.
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You get a fix list, ranked by impact.

Not 50 suggestions. The 5-7 highest-leverage changes — the ones that actually move the needle on bookings. With reasons. With examples.

For grown-ups: Pareto-ranked recommendations: 'do these 6 things, expect ~15-25% booking lift over 60 days.' We tell you what won't matter, too.
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Zero pitch. Zero pressure.

We send you the report. You do the fixes yourself or hire us to do them. Either way, you got the audit for free, no strings attached.

For grown-ups: We don't sell the audit. We use it as a top-of-funnel filter — hosts who get value naturally come back when they want help. Hosts who don't, don't.

Who is this for?

Active STR hosts

If you have a live listing on any platform, we can audit it. One property or many.

Hosts whose bookings dropped

Most common reason we get audit requests. Usually fixable in 1-2 days of focused work.

New hosts before launch

Catch listing mistakes before they cost you reviews. Pre-launch audit > post-launch repair.

NOT for property managers > 50 units

At that scale you need bulk tools and ops, not single-property audits. Talk to us about something custom.

What's included

Photo gradingWhich 3 photos should you replace right now?
Headline analysisWhat guests think your property is before they click
Description rewriteConcrete copy edits, not vague advice
Pricing signal checkAre you priced wrong for your market? Why?
Amenity gap analysisWhat competitors have that you're missing
Review pattern reviewWhat's recurring in your 4-star reviews?
Booking-funnel walkthroughWhere guests drop off and why
Free, no obligationGet the report. Decide later (or never). Up to you.

See an example audit.

We've published a sample audit of a fictional property so you can see what you'd get — same format, same ranking system.

See the sample audit →

Want your property audited?

Send us your listing URL and we'll have your report back inside a week.

Request my free audit →